We don’t trust facts. We trust feelings. Right or wrong, it seems true. The vividness bias makes sure of that. A dramatic image or emotionally
People fear loss more than they desire to gain. This principle influences decisions every day, both personally and professionally. When faced with a choice, the
Marketing campaigns should be viewed as a strategic climb to the summit, where every ad is a step towards cohesive brand victory.
Photo by Elia Mazzaro on Unsplash “Small plans do not inflame the hearts of man.” This truism should be a catalyst for every multifamily leader
Photo by Dayne Topkin on Unsplash Automatic rules, popularized in Shane Parrish’s work on decision-making frameworks, can profoundly impact business outcomes and personal development in
Photo by Clark Tibbs on Unsplash Recognizing and crediting your team’s efforts in the multifamily space isn’t just good manners; it’s the foundation of sustainable
Photo by Husna Miskandar on Unsplash The statement “what we attend to controls our behavior” underscores the influential role of attention in shaping our actions,
Embracing Depth over Width: Strategic Insight for Property Management Leaders Photo by Robert Bye on Unsplash Today’s piece is brought to you by Updater. Updater
The Flamingo app helps properties stand out against their competitors like a flamingo in a flock of pigeons.
Transforming Multifamily Property Management Through Ethical Leadership and Resident-Centric Approaches Photo by Ashim D’Silva on Unsplash Leadership in the multifamily space is transforming, and there
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