Category: Apartment Leadership

The Nudge

The Nudge is sometimes used to draw one’s attention to something. It’s also used to push something or someone along, i.e. a mama bird pushing

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Best Wall for a Selfie

How do you invite people into your brand and in turn have them invite you into their life? Simple answer: Selfie Pick a wall in

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Belly up to the bar

I had one of my Apple devices serviced at one of their local stores recently. It was interesting to me how it felt like bellying

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Truism

We’ve all – no doubt – heard the truisms that govern our space. Location. Location. Location. Your best exit strategy is buying right. And so

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Life of Their Own

Apartment communities and the things that make them up have a life of their own. It’s simply our job to wake up their souls. And

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Your Story Matters

In the journey to becoming a leader in the Multifamily space you will find that stories matter. Stories that speak to motivation. Stories that speak

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