Harnessing the Power of Transformation: Dispel Resistance and Drive Growth in the Multifamily Space
Learn to Navigate Resistance, Foster Adaptability, and Embrace the Constant Change for Multifamily Success
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Photo by Nick Fewings on Unsplash
Summary
In the ever-evolving multifamily space, change is not just inevitable—it’s the catalyst for innovation, growth, and success. Many multifamily leaders, however, encounter resistance when introducing new strategies or technologies within their organizations. This resistance manifests itself in various ways, from inertia to outright pushback. The adage “what we resist persists” holds in this context. Resistance to change can stall progress, prolong issues, and inhibit growth.
Problem
Resistance to change can be a significant roadblock. The onset of new business regulations, Proptech advancements, and shifting resident expectations necessitate continual adaptation. However, resistance from team members, middle management, or even at the shared services level can impede the implementation of necessary changes. This resistance hampers immediate strategic plans and can cause persistent problems, thwarting long-term success and potentially stagnating the organization’s growth.
Solutions
Overcoming resistance starts with recognizing its existence and understanding its roots. Through open communication, leaders can address concerns, debunk misconceptions, and gain buy-in from all stakeholders. Training and support systems can be established to aid in this transition, providing teams with the tools and confidence they need to embrace change. Creating a culture of adaptability and resilience can go a long way in helping organizations navigate the multifamily landscape successfully.
The benefits of overcoming resistance and embracing change are multifold. Organizations that successfully navigate change are better equipped to meet residents’ evolving needs and expectations. They are also more likely to stay competitive, adapt to regulatory shifts, and use Proptech advancements. In essence, embracing change fosters innovation and growth, positioning multifamily organizations for a more prosperous and sustainable future.
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About Mike Brewer
My mission is to tease out the human potential in the multifamily space.