Multifamily Blogging

As you have likely noticed lately I’m writing very short pieces on a fairly broad range of topics with great frequency. For the why-behind-the-what (at least at the time); here is a piece I did earlier this year. But the more I think about it I believe in my heart of hearts that people rarely read full pieces anymore. Even when they read books they don’t read the entire book. They don’t blogs word-for-word. Nor, believe it or not, they don’t even read tweets to the end.

Easy Reading

Easy is the theme of the week. Despite the under-current of the mindful movement – people don’t have time, they don’t make time or they don’t care to put the effort into long form reading anymore. It’s a shame but it’s true.

Results

I have seen my daily stats go up threefold since the beginning of the year. Now I realize that is in part to the frequency with which I am posting. But take that out of the equation and I’m still up over last year at this time. I think that is in part because people know that I’m writing very brief pieces so they will take the time to actually read them.

Translation

For those property management companies that are well into their content practices or for the new kids on the block – Write with Brevity and Clarity in mind…

Your writing for the easy read Multifamily Maniac,

M