What I am thinking about….
“Apple built a design driven culture that knows how to connect with its customers in a deeply emotional way. Apple products are portals to an amazing menu of of continuing experiences that matter to a lot of us.” – Robert Brunner and Stewart Emery
My three year old daughter, Kate, said to me, “Daddy – guess what!” I said, “what?” She said, “I love you.” I asked, “Kate, what is love.” She said, “it’s when your heart is happy.” It made my heart happy to hear that my three year old grasped the fact of love. Hat’s off to @sbrewer10 for that.
I say all that to ask this, “what makes your resident’s heart happy?” If their apartment is the portal to amazing experiences then what are those experiences that bring peace and happiness to their heart? It’s deep and it’s key.
Mike Brewer, Multifamily, Apartment
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About Mike Brewer
My mission is to tease out the human potential in the multifamily space.