Print and Internet Combine to Form a Valuable Resource for Apartment Seekers
Hat tip to Meredith Mobley over at Forrent.com – The Magazine
“among people who research products and services after
seeing them advertised in newspapers, 67 percent use the Internet to find more
information, and nearly 70 percent of them actually make a purchase following
their additional research.”
NORFOLK, Va.—(November 17, 2008)— For Rent Media Solutions™, a
leading apartment resource for searching apartments
nationwide, and a division of Dominion Enterprises, has expanded
its publication, ForRent.com™-The
Magazine, to Lansing, Mich. The magazine, which provides apartment
seekers with available apartments in the area, hit stands November
6.
“With a population
of more than 500,000 and 35,700 residential units, Lansing will prove to be a
promising market for ForRent.com™-The Magazine,”
said Terry Slattery, vice president
and general manager of For Rent Media Solutions. “ForRent.com-The Magazine capitalizes on
the power of print and Internet by offering a print publication that includes a
property’s ForRent.com® URL at the bottom of the
page.”
ForRent.com-The
Magazine
distributes 15,000 magazines each month, to more than 500 retail locations
throughout the greater Lansing/Jackson area. In addition to local restaurants,
colleges and gas stations, ForRent.com-The
Magazine can be found at
Meijer®, 7-Eleven®, Rite Aid®,
K-Mart™, Kroger® and Walgreens®.
For more
information about ForRent.com-The
Magazine, contact Carla Cantu, general sales manager, ForRent.com-The Magazine, at carla.cantu@forrent.com.
Forrent.com – The Magazine, Apartment Marketing
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About Mike Brewer
My mission is to tease out the human potential in the multifamily space.