Apartment Marketing
Leadership
This marks the 400th post at Property Management and I decided I wanted to keep it simple and share a favorite quote. I hope you enjoy it!
Leadership is a privilege to better the lives of others. It is not an opportunity to satisfy personal greed. -Mwai Kibaki
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The Key to Getting Things Done is…
…ACTION! It is the all important word but it means nothing unless you move, twist, jump, hop, stumble or fall. Have you been putting something off that you could otherwise move on today? Are you the lid-lifter, the discover of a new frontier or a re-inventor? How will you know if you don’t go for it? Seth has a good take on this [Here]
Apartments are our product; marketing and customer service are our game…how can we break new frontiers?
Blogs
Video Tours
Resident Feedback Portals that everyone can see and read and are hosted on our servers unedited.
24 hour offices with real physical people
Social Networks
Experience Engagements sponsored by our communities at third party locatios
Outdoor Movie Nights
Free MacBooks to the first 10 students who lease with you next school year
Merchandising
Are you afraid?
One of my mentor friends told me a story a long time ago. He started his business career as a door to door insurance salesman in the sixties. On the day he was telling me the story I had just lost a 110,000 sale and was devastated. I couldn’t stop going on and on about it. In his story he talked about going to hundreds of doors only to hear the word, NO or worse no words at all, just the slamming of a door. His answer to the rejection? He would walk to the end of the driveway, throw his hands in the air and celebrate by yelling YES!
The moral and message to me that day was, with every no or every failure, we get that much closer to a YES or success and ACTION was the Key.
Tell me what you think by clicking on the comment button below! I would love to hear from you. Oh, and have an amazing Friday! M
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REIT’s catch a break
By Alex Frangos
From The Wall Street Journal Online
When the music stopped in the residential-real-estate market,
speculators who got caught with unsold houses and condos began putting them on
the market as rentals. This "shadow market" has made investors jittery about
price-destroying competition for the real-estate investment trusts that own big
apartment complexes. [read more here]
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Modern Convenience
First gas stations. Then grocery stores. And now there’s even a fitness club that stays open around the clock.
Do you think the craze will ever hit our business on a mass basis? I don’t mean just the 24/7 concierge, I mean a full on leasing and maintenance team ready to serve.
Thoughts? Click on Comments to leave me your idea. M
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Video
What about video conference leasing?
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