Mills Apartments
Multifamily #Trust30 – Divinity
Day 8 of the #Trust30 challenge hits us with The Divine Idea
Imitation is Suicide. Insist on yourself; never imitate. – Ralph Waldo Emerson
Write down in which areas of your life you have to overcome these suicidal tendencies of imitation…
(Author: Fabian Kruse)
Let me start by saying this is a tough one for me as I believe in and have utilized the highest form of flattery in the past; that is, borrowing multifamily business and marketing concepts and adding a twist or two to make it my own. I am certain that I have employed a few former employer concepts at my current place of business.
Multifamily Blog
To speak to the point of today’s prompt. What are those area of my life? I would say the multifamily space leads the way. I have the tagline on my blog; Out to put a dent in the multifamily universe and I believe that will come in the way of insisting on myself as suggested above. I like to think we did as much back in 2006 or 2007 when we created the Portland Rocks Newsletter Blog while working for EQR. After a few platform changes and copy amendments we settled in and went for it. The team went on to win an inagural award for, in part, being the most innovative group in the bunch. Blogging today, while not mainstream, is certainly more prevelant that it ever has been. And, it will only continue to get more exciting. We like to think we were part of the catalyst that got the party started.
Today, we are constantly working on identifying new and exciting ways to enhance our organization through the use of exciting new technologies. And, look forward to continue to flatter and uniquely innovate in the space.
What about you?
Your, not sure if Imitation is suicide, contributor,
M
Multifamily #Trust30: Right Now
Day 7 of the #Trust30 challenge – and, today is a challenge! Whoa!
What is burning deep inside of you? If you could spread your personal message RIGHT NOW to 1 million people, what would you say? (Author: Eric Handler)
It’s All About Choice
The message is something to this effect – the difference between that which you are and that which you want to be is the sliver of a space between stimulus and response – you are what you ‘choose’ to be and you can be what you want to be by choosing differently.
How would you answer the question above?
Your lovin’ the #trust30 challenge contributor,
M
Multifamily #Trust30: Afraid to do
#Trust30 – Day 6
This reminds me of the saying; The thing you fear most is the thing you should do next. Or, do something everyday that scares the hell out of you.
Public Speaking
I love the multifamily business with a purple passion. It has been the avenue that has paved lots of good fortune for me over the years. And, any chance I get to talk about any aspect of it; I take it.
Last night, I was a guest speaker for a professor at Washington University in St. Louis. I spoke on the topic of marketing and leasing up a re-development project called The Laurel Apartments. It’s an amazing project with amazing potential to change the social landscape of the neighborhood. It has everything a marketer could ever hope for in the way of an assignment.
That said and to the point; public speaking scares the hell out of me. It’s a dream of mine to be an accomplished public speaker over time so I jump at every scary chance to present not in spite of that fear but rather in celebration of it.
What are you afraid to do?
Multifamily #Trust30: Five Years
#Trust30 – Day Five
Great questions coming out of the #Trust30 challenge. Today, the prompt is what would you say to the person you were five years ago? And, what would you say to the person you will be five years from now?
Growing up Multifamily
I’m entering year seventeen in the multifamily business and I think it goes without saying that I have met some amazing people and learned a ton about our business. Five years ago marks a point of significance in my life that really defined some things for me. I had become so consumed by my work that I lost touch with those that mattered most to me.
What would I say to that person? It’s time to grow up.
What would I say to the person I will be five years from now? You have a long way to go; take care of your health and welfare so you can take care of those you care about. Keep family front and center to all decisions you make and trust that honesty and forthrightness are your friends even when they feel like they are not.
What about you – what would you say to these respective persons?
Your thinking these questions are not getting any easier contributor,
M
Business, Love, and Other Guts
In the beginning…
It began with strategy. We set out to re-think our marketing. Scratch that. We set out to re-think Everything. Our mission includes Facebook, Twitter, blogs, and a new website for the online world as well as other off-line ingredients.
So the first question was: Who shares our passion and do we have the support we need to be successful? – Yes.
Here we go!
Our delectable combination…Business, Love, and Other Guts. (This combination is true for all our social media and other endeavors, not just blogs)
b.l.o.g.
business: Apartments, the experience of
love:
- People
- St. Louis
- Apartments (crucial that your business falls in the love category as well)
other guts: The fire in your guts that is dying to come out. Passionate people with everything to say.
And then we blogged…
We selected Mills associates who are creative, passionate, and gifted writers – they all have a common b.l.o.g. (Learn more about them here) And then, we gave them the matches…
We knew we had a talented group of associates but our first blog posts were INCREDIBLE, and the next ones, equally amazing. I feel like the best is yet to come!
Our quest is still in its infancy, but every day I am excited to see what we will ignite next. Check out their work at millsapartments.net/neighborhoods…
Tell us what you think!
