customer-centric
Defining Centralization in Multifamily
Key Points
- Centralization concentrates decision-making authority in a small group at the top, aligning decisions with strategy but limiting autonomy.
- Decentralization pushes decision-making power down to lower levels closer to operations, aiming to increase flexibility, employee engagement, and ownership.
- The industry’s approach has shifted, moving away from the previously embraced decentralization model. But why?
The Oxford English Dictionary defines centralization as follows:
cen·tral·i·zation
/ˌsentrələˈzāSH(ə)n,ˌsentrəˌlīˈzāSH(ə)n/
noun
the concentration of control of an activity or organization under a single authority.
“the centralization of all financial power in the hands of its leaders”
All right, humans, let’s talk about centralization in property management companies! I’ve mainly remained on the sidelines for this debate but have decided to get in the game – at least as it relates to defining the terms. Let’s call it what it is – centralization is the concentration of decision-making authority.
I’m not here to judge if that’s good or bad!
But centralization is not ultimately about efficiency; it’s about decisions a small group makes under the guise of efficiency!
But wait, there’s a method to this madness. Centralization ensures decision-making aligns closely with the company’s short and long-term strategic objectives. It offers consistent decisions, streamlined processes, and a united management front.
This is crucial for property management companies that need tight control and coordination. It makes for a well-oiled machine.
Full disclosure: I’ve long been on the side that thought limiting the number of people who input data is necessary to produce clean data. It’s the linchpin of efficiency and effectiveness.
It’s what makes everything work better – the humans and the processes they are responsible for executing.
So let’s embrace centralization, we say!
It’s a powerful tool; when used correctly, it will make your life easier.
Let’s make it happen!
Except that…
..we can’t fully appreciate centralization without the Oxford English Dictionary’s definitions of decentralization:
Imagine this: two decades ago, our industry embraced the radical idea of empowering property, regional, and shared service managers to make decisions directly impacting their operations or departments! Decentralization was the name of the game! It was all about distributing that decision-making power across the lower levels of your property management empire, bringing it closer to the customer!
Why? Because we believe in facilitating faster decision-making processes and increased flexibility! We espoused mantras like “delight the customer,” “do the right thing,” “think like an owner,” and “take educated risks!”
The Thesis
Allowing team members to directly influence outcomes and a sense of ownership over their work can lead to a more engaged workforce.
By dispersing that authority and decision-making power throughout the organization, lower-level managers and employees can adapt more quickly to the market, customer needs, and operational challenges! Their proximity to customers and front-line operations enables more informed and context-specific decisions! This is the way! Decentralize, empower, and watch your business soar!
Get ready to be blown away by the decentralization revolution! The thesis didn’t stop there, oh no! It embraced the radical idea that decentralization can foster a sense of accountability and responsibility among team members, as they’re entrusted with decision-making capabilities!
But wait, there’s more! We believe autonomy could increase motivation, engagement, and a more substantial commitment! Can you feel the energy radiating from these ideas?
Imagine a workplace where team members feel their contributions are valued and their voices are heard! A more positive and collaborative work environment can be cultivated, like a lush garden of empowerment and growth!
We said things like; this is the path – decentralize, empower, and watch as we soar like eagles, riding the thermals of accountability and responsibility!
Let’s get pumped and make it happen!
But For…
..coming back next week to get the rest of the story!
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Joe Settimi | Collective Conversations
In this episode of Multifamily Collective Conversations, Mike catches up with Joe Settimi, Senior Vice President of Renter’s Solutions at Assurant, to discuss his transition into Assurant and his role in leading product innovation for the Renter’s Solutions Group.
Key Discussion Points: Joe’s transition into Assurant: Joe shares his experiences and learnings from his transition into Assurant and the challenges and rewards of leading the product innovation team for renter’s solutions.
Assurant’s Customer-Centric Approach: Joe underscores Assurant’s commitment to its customers, underlining its innovative approach and dedication to facilitating a connected world across various industries. Assurant’s Innovation and Partnerships: Joe highlights the company’s high-quality tech support service, ‘Personal Tech Pro,’ which aids customers with virtually any consumer electronic device.
Throughout the conversation, he shares many more practical tips and advice based on extensive knowledge and expertise in the multifamily and renters’ solutions industries. Whether you’re an investor, owner, property manager, vendor/supplier or someone interested in learning more about the multifamily space, this episode offers valuable insights to help you navigate the challenges and seize the opportunities in this dynamic industry.
About Joe Settimi: Joe is the Senior Vice President of Renter’s Solutions at Assurant. Known for leading product innovation in his group, he brings a unique perspective to the discussion, shedding light on key industry trends and sharing valuable advice for professionals in the multifamily space. Additional Resources: https://www.pocketgeekhome.com/: Pocket Geek https://www.assurant.com
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