buzz marketing

I am sometimes asked how an apartment community can create word of mouth?

I answer it with two words – have fun!

Word of mouth is predicated on that little space between stimulus and response known as choice.

And, people are emotional beings. Even the most logical among us.

Move people’s emotions and you move their willingness to choose to share.

Make it easy for them to share and you have the beginnings of word of mouth.

Your – choosing to have fun and share – multifamily maniac,

M

pic props – digiktech