Apartment Management
Episode 704 | Where to Place Your Attention
In this episode, we talk about five technology related topics that will/are impacting the multifamily space.
Episode 701 | ApartmentHacker | Adversity
In this episode, I share tips on learning lessons when on the downside of adversity. And, how those lessons are some of the most powerful building blocks for you in your career.
ApartmentHacker Podcast Weekly Recap Episodes 31-35
Posting from the archives until we catch up to current episodes of ApartmentHacker vlog.
This week, I discuss deep learning, Uber, and positive mindset.
I hope you enjoy and if you feel so inclined, please subscribe and leave a rating on iTunes, Google Play, or Anchor.
Episode 31 | ApartmentHacker | one/100 myth
Episode 32 | ApartmentHacker | Why is your Company not like Uber
Episode 33 | ApartmentHacker | What will Deep Learning Mean to MultiFamily?
Episode 34 | ApartmentHacker | Stop Paying Commissions circa 2016
Episode 35 | ApartmentHacker | Think it Achieve it
Surprise instead of free rent
We are all accustomed to giving away discounts or concessions at time of move in or lease renewal. As an industry we have taught our customer to expect it. It’s time to change that.
Surprise
Starting tomorrow take the money you would otherwise give away in concessions or rent discounts and create an equal number of surprise dollars. Deploy those surprise dollars through random acts of generosity:
Every 10th person that walks in the door to pay the rent gets to pay $50 less
Every 22nd resident gets tickets to a local professional sports event
Every 7th resident gets a gift card to a local restaurant. Partner with that restaurant in ordered to subsidize the surprise
Every 33rd resident gets a free fitbit
Every 25th resident gets a free gym membership. Partner with the local gym to subsidize the surprise
Every 54th resident gets to do their laundry free for an entire year
Every 100th resident gets their cable bill comped for one year
Every 4th person that turns in a service request for leaky faucet gets a gift card to a water park
Every 17th person that turns in a service request for a noisy refrigerator gets a freezer full of meat
If you run a business in Colorado every 420th person to call in a service request for a smoke alarm battery gets a fat one. Okay – maybe don’t do this one…
You get the point.
You’re looking to surprise the hell out of our residents this year Multifamily Maniac,
M
Site Visit
One of the key truisms in property management, business and life in general is inspect what you expect. And you can’t do that without a good plan.
Visiting your sites is part of that plan. It is likely ‘the’ key to insuring that your standards and expectations are met over a long bit of time. You can never compromise on this point.
The minute you do is the minute you lose touch. And losing touch can be the kiss of death to a property.
Know Your Plan
To the point of today’s post – have your roadmap written out before you step onto the property. I’ve seen it happen too many times. If you don’t keep to an agenda – the conversation wanes. At best it picks up loose and random points that fail to move the business forward.
A written plan keeps you on track and insists that you hit the key points that drive results. Write it out the day before. Keep it in front of all parties during the meeting. Take notes on it. And use it as a way to track action items for the next meeting.
Your always have a roadmap Multifamily Maniac,
M
