What Apartment Marketing Is

Everything is marketing in apartment marketing

Everything is marketing and in that respect we don’t even scratch the surface in today’s post. We are only aiming to make a few points on the relationship side.

Apartment marketing is thinking about and communicating with people in a more intimate way. It’s block and tackle kind of stuff. If we take the time to know people’s names, their kids names, their likes, interests and motivations – they will love us for life. Even when we muff it up.

Apartment marketing is actively servicing the people who made a mindful choice to live in our communities – giving them every chance to rock your house. Read: give them the tools and provide for them the activities that make their lives a richer experience and they will tell your story for you.

Apartment marketing is asking for feedback. Listening to it. And, most important making their feedback a part of their future experience as often as you can.

Your – remembering that everything is marketing – multifamily maniac,



Pic props – App Smart

Published by Mike Brewer

Out to put a dent in the multifamily universe. Love compelling conversation...